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Half Day Brand
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Combo, brand and website
See this projectJayden Turner Photo. A whole brand before lunch.
The problem
Five years of shooting weddings and motherhood sessions, all of it built by her, and when we asked what her current brand was not saying she wrote back: “I have no brand currently lol.” What she did have was, in her words, “not uniform and unpolished.” Her clients decide by going through her socials before they ever send a message, so every gallery, cover and post was making the argument for her. When she lost one, it was usually to someone younger who looked trendier.
The fix
Her project and nothing else on the calendar, with live revisions at the end of the morning. A brand made exactly the way she wanted it, drawn by hand by people who do this for a living. And if she wants it, the whole morning goes out live on our socials, with a release the day her brand does.
What she walked away with
- Primary wordmark, stacked lockup and a script signature
- A drawn dove mark for seals, stamps and profile pictures
- Watermarks built to sit over her own photographs
- A maroon, rose and cream palette with a leaf icon set
- Instagram highlight covers
- Every file: 300, 600 and 900 DPI PNG, plus PDF and SVG
- A brand hub at her own live URL, every file one click
No zip file buried in an email. No brand guidelines PDF she has to find again in a year. No ten different places her printer, her album designer and her web person each have to be sent to. One link, and everything is on it.
Book your Half DayDilly Dally TX. She didn't have months to give this.
The problem
Madison is a mom of two little girls, running her embroidery business from home. Her business had outgrown her brand, and her website still sat behind an “under construction” banner. Every studio she looked into quoted 6 to 12 weeks for a new brand and website, months of waiting on drafts while orders kept coming in one DM at a time. She had also sat down with another designer and left feeling like she would get something cookie cutter.
The fix
Two Design Days, back to back, dedicated entirely to her. A hand drawn brand on day one, built around a goose in cowboy boots. A live Shopify store on day two, built on that brand while it was still warm.
What she walked away with
- A hand drawn mascot and primary logo
- Secondary, tertiary and wordmark variations, plus a sticker mark
- Two signature patterns, bows and a custom icon set
- An eight colour palette, every colour named after an embroidery supply
- Instagram highlight covers and a business card
- A Shopify store on her own domain, with a custom PDF guide to running it
- A brand hub with every file ready to download
“Most companies I had looked into quoted anywhere from 6 to 12 weeks for branding and a new website. Lexi and Ethan completed mine in TWO DAYS! And somehow, it never felt rushed.”Madison · Dilly Dally TX · Google reviewBook your Design Day Combo
Brands we have built
